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PR Couture
PR Couture is a respected online resource for successful, emerging and aspiring fashion publicists, designers, students, and educators to share tips, tricks, challenges, and commentary about the role of public relations in the fashion industry.
Launched in December 2006, PR Couture quickly evolved into an industry must-read: a true insiders' guide to the realities of the job. Featuring real-life examples of the power of smart, strategic PR, we tackle everything from how to self-promote as a designer to which courses and programs are best for students looking at fashion PR as a future career. Engaging interviews with successful fashion PR practitioners, fashion PR agency news, and insider tips from fashion editors and industry pioneers provides relevant, inspiring and authentic content.
PR Couture was created in response to the lack of a credible, honest, and engaging forum about fashion public relations online. PR Couture believes that by sharing ideas and engaging in relevant debate, we enhance our skills, and increase the value of community within our chosen field. They are also said to be tired of the stereotype that fashion publicists are more concerned with air-kisses than credibility. PR Couture aligns itself with the PRSA mission to unify, strengthen and advance the profession of public relations and believes that by providing a forum for the fashion public relations specialty online, we are in service of those goals.
Although the website is based in America (meaning that the jobs advertised are in the US), the information and insider blogs and tips can be useful to potential workers within fashion PR in Britain.
